Former President of American Airlines Vacations Adds Extensive Travel Industry Experience to OTA
Fareportal, the travel technology company powering CheapOair and OneTravel, today announced the appointment of Michael Schmeltzer to the newly created position of Senior Vice President of Merchandising and Attachments, based in their New York City headquarters. In this role, Schmeltzer will drive growth of the online travel agency’s ancillary business which includes paid airline seats, pre-paid baggage, hotels, and rental cars.
Prior to joining Fareportal, Schmeltzer led the merger of US Airways Vacations and American Airlines Vacations. As president of the new entity, he aligned all facets of the business with the common goal of achieving accelerated growth and higher margins. His extensive background in the travel industry, specifically within supplier relations, will be instrumental to Fareportal’s growth in the attachments business, a significant revenue opportunity for the online travel agency.
“Fareportal has been very successful in integrating paid seats and pre-paid checked baggage into their purchase path,” said Schmeltzer. “This integration was not an easy task, but Fareportal developed the technology and found a way to monetize it. Now, I believe there is a great opportunity to utilize our innovative resources to grow the company’s hotel and car attachment business.”
“We are pleased to welcome Michael Schmeltzer to our Senior Management team” said Sam S. Jain, Founder and CEO of Fareportal. “His proven success in the travel agency business is sure to give us a new focus on the growth of our ancillary business. I am confident that his background and experience with add-on products will help us to maximize our potential in this area of business.
In addition to his previous role at American Airlines Vacations, Mr. Schmeltzer brings a wide range of experience from Honda Motors, Rosenbluth International, American Express, Carlson Wagonlit Travel, and US Airways. He has an MBA from Georgetown University and a BA in History from the University of Michigan.
Fareportal is a travel technology company powering a next generation travel concierge service. Utilizing its innovative technology and company owned and operated global contact centers, Fareportal has built strong industry partnerships providing customers access to over 450 airlines, 1 million hotels, and hundreds of car rental companies around the globe. With a portfolio of consumer travel brands including CheapOair and OneTravel, Fareportal enables consumers to book online, on mobile apps for iOS and Android, by phone, or live chat. Fareportal provides its airline partners with access to a broad customer base that books high-yielding international travel and add-on ancillaries.