Recently, our Mobile Engineering team successfully migrated the development of our CheapOair apps for iOS and Android to React Native.
React Native is an open-source mobile application framework that provides a single codebase, effectively eliminating the need to code separately for iOS and Android. Our team’s ability to share this codebase across platforms boosts their productivity, improves speed to market, allows for quicker integration with partner offerings, and delivers a greatly improved customer experience.
Our Mobile Engineering team took a data-driven approach and closely analyzed usage in preparation for this awesome migration. They identified engagement pattern shifts that took place throughout the app, and they used the collected data to prioritize development to serve our customers’ evolving travel needs. Once React Native launched, the team quickly rolled out in-demand features and performance improvements – resulting in a double-digit conversion rate gain.
This new architectural foundation places CheapOair in an even stronger position to bring more new travel-related digital products to their customers. Part of an ongoing series of enhancements, Fareportal’s Mobile Engineering team is poised to roll out new travel-related digital products to CheapOair’s iOS and Android apps in its mission to provide an end-to-end, all-in-one planning & booking solution for the traveling public.